Affiliate Marketing on Amazon

Affiliate Marketing on Amazon

Affiliate Marketing is synonymous with Amazon Affiliation for many people. That’s because it is the most popular program. And, many people prefer it for its reach and range in terms of products and customers. 

Affiliate Marketing on Amazon is where most people start their affiliate journey.

Although it is highly sought after in the western world and also works in India, it does not operate in the Middle East. So, make sure if it is useful for you or not. 

In case it doesn’t work in your country, you can get associated with instead. It works in most of the world even where Amazon doesn’t.

But for this article, our focus would be on Amazon Affiliate Program.

Affiliate marketing at its best is a highly lucrative business and there is some serious money involved. Many entrepreneurs have made thousands of dollars from these programs.

This program, also called “Amazon Associates” is popular because of its simplicity of use and easy process. You just have to sign up, receive approval from Amazon Site and add affiliate links on your blog or website.

Every time someone purchases a product from Amazon using your affiliate link, Amazon pays you a commission.

The Process is Simple!

The process of getting associated with Amazon is fairly simple and anyone can start working with Amazon. But not everyone who gets associated succeeds. For that, you need commitment, hard work, a brilliant work ethic, and a complete understanding of customer needs.

You develop these traits by acquiring good habits and healthy routines. To gain an insight into customers’ preferences and needs, you connect with the customer on a personal level.

To understand the market needs and trends, you conduct a thorough research and analyze the data to increase profits.

Without these, you won’t be able to succeed in affiliate marketing. But, the good news is that you can learn good habits and start working with Amazon for profits in an ethical way.

To get started, you need to know what the Amazon affiliate program is. So, let’s get into some details.

What is the Amazon Affiliate Program?

Affiliate marketing is around for many years now and many companies offer associate programs now. There are different kinds of affiliate programs and they work differently in terms of process and earning mechanisms.

Without any doubt in our minds, the best one among these programs is Affiliate Marketing on Amazon.

So what actually is Amazon Affiliate program or Amazon Associates?

Simply speaking, Amazon Affiliate program or Amazon Affiliates is a commission-based program where an associate advertises or promotes Amazon available products and earns a referral fee from Amazon in return.

The best thing about this program is that it is free for all associates and anyone can easily associate themselves with this program.

Why Affiliate Marketing on Amazon is the best?

You might be wondering why Affiliate Marketing on Amazon is so popular and why it is people’s first choice to get an association with this program. The answer needs some details in terms of ease of conducting business with amazon, its reach, number of customers in the world, the types and variety of products, and the percentage of commission paid by Amazon.

Above mentioned features are all important when an associate considers to join a program.

Let’s discuss these factors briefly

  • Ease of getting associated: This is important as there are no hurdles in getting affiliated with Amazon and that makes it easier even for novices to get themselves associated
  • Amazon is almost universal: Secondly, Amazon is international and has a global presence. This means that you will have more potential customers and can work on diverse niches and products that are used around the world
  • Number of Customers: Its basic math right? The more customers there are for Amazon, the more potential for sales there would be for you. The number of customers translates into more sales in terms of percentage and absolute conversions.
  • Types, variety, and range of products: different people have different ideas for niche selection. The good thing about Amazon is that it has so many products available that you can choose any niche and work with enough products related to that.
  • Percentage of commission: You can’t just work on passions. A rational decision requires money matters into consideration and Amazon passes the test there too. It offers good commission which is helpful because other programs need more work to earn more than the Amazon affiliate program does.

How to Start Affiliate Marketing on Amazon

Now that we have explored Amazon Affiliate Program in detail, let’s move onto the method of getting associated with the program.

The Process for Affiliate Marketing on Amazon is simple and we will explain each step in detail.

We assume that you have already selected a niche and know the products you want to promote. If not then read the previous chapters in this guide. Here we only describe the process to get the Amazon affiliation.

Step-1: Create a website, blog or channel

You need your website, blog, YouTube channel for getting associated with Amazon. The website must only be for Affiliate Marketing on Amazon and it must have relevant content. The content you post on the website or blog actually defines how much traffic you will generate and in turn how many customers will convert.

Regarding your website, you must declare clearly that you are associated with amazon and earn profits through the affiliate program. You must be honest and recommend products that are valuable for people. In case you end up promoting low-value products, the customers will not return to your website and soon you’ll lose the trust.

Step-2: Visit Amazon Associates page for registration

Next, you are to visit the Amazon website and register with the Associate Program

  1. Visit Amazon Associates page and click the link “Join Now for Free”
  2. Create a new Amazon account or if you have already created then just Sign In.
  3. Enter information related to your account including name, address, etc.
  1. Enter details about your website or channel
  2. Add information about traffic generation and other relevant details about links and visitors.
  3. Confirm your identity by adding a phone number.

Your Amazon account is now complete. You’ll be sent to your personal account dashboard where you can manage your account and analyze stats and data related to your account.

Let’s give you some important tips and best practices for working with Amazon.

Tips and Best Practices for Amazon Affiliates


Work with the products you have used or know in detail

It is imperative that you only recommend and promote products that you know yourself through firsthand experience. If not that, then at least know the products in detail before you go on promoting the product to thousands of people. 

Affiliate Marketing on Amazon works on integrity and you must ensure the high standards.

Give people a complete picture of what they are buying

Your review must be thorough. There must be nothing false about the product and all the details must be accurate. 

Explain the benefits of the product in detail but do not forget about eh limitations or any negative review about the product.

Do not conceal the truth, be honest

Some affiliates try to cover the negative aspects of the product they are promoting. They tout the benefits but ignore the cons and problems of the product. 

Due to this act, some customers buy the product even when it is not suitable for them. This makes up for a horrible experience and the affiliate loses the trust of the customer completely.

You might think of them as just one customer your business works with just one customer at a time. If you keep repeating that behavior enough times then it will come back to you sooner rather than later.

Affiliate Marketing on Amazon is your best option in affiliate marketing. Do not spoil it for short term gains.

Keep an eye on the shopping trends throughout the year

Make sure you know the shopping trends and habits of the people and utilize that to your advantage. People buy more products in the holiday season. 

There is a huge surge in sales and people are one the lookout for products. This is the time when you work extra hours and promote products that are likely to sell in the season.

Final Thoughts

Affiliate marketing is a great way to earn passive income and people are making thousands of dollars in commission each month. It is an easy process and only requires effort at the beginning of the process.

Among the best programs, Amazon Associates tops the list as it has countless advantages. It is easy to set up, there are plenty of choices available in terms of products and it is present all across the world.

An associate working on Affiliate Marketing on Amazon earns a handful of commission by promoting Amazon products. This makes the program highly sought after. 

In recent years, the trend of online shopping has increased many folds which makes this field even more important. In this chapter, we have described the process of getting associated with Amazon Associates. 

Also, we discussed some of the best practices to work with Amazon.


Hopefully, you’ll learn from this information and will make up for the best affiliate marketer. Always remember, your job is to add value to the world and make life easier for the customers. 

If you are considerate of the customer needs and do not give in to greed or bad practices, soon enough you’ll be able to establish yourself as a brand. Till then keep working hard and keep adding value to the world.

In the next and final chapter of this guide, we will discuss how to take your affiliate marketing to the next level through creative strategies, proven tactics, and expert advice.

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